THE POWER OF
CONNECTION IN AN AGE OF DISCONNECTION.

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topics

The following topics are some of Franziska’s most popular keynote topics.
Each presentation is customized to suit your event and engage your audiences.

THE COURAGE MAP

Take the road less travelled.

“Two roads diverged in a wood. I took the one less travelled by and that has made all the difference.” Robert Frost

As leaders we’re often called to take the road less travelled in order to lead with confidence, stay innovative and face uncertainty with courage.

In this captivating presentation, Franziska shares experiences gleaned from her motorcycle journey around the world, seamlessly weaving together profound insights on courage rooted in the realms of neuroscience and psychology.

Commencing her expedition from the picturesque landscapes of Switzerland, she embarked on an awe-inspiring journey spanning over 12,000 kilometers, tracing the historic Silk Roaduntil reaching the expanse of Kazakhstan, with a stop at the Iranian border, where she got denied entry due to an unexpected mishap.

In this session, you’ll embark on an enlightening journey of discovery, delving into a multifaceted array of themes:

  • Courage Unveiled: A profound exploration into the essence of courage as a cultivated skill, capable of not only fortifying your own resolve but also serving as a contagious beacon of inspiration to those in your orbit.
  • Perspectives Unearthed: A revelatory exploration into the art of uncovering fresh, unexpected perspectives from the most seemingly ordinary of sources, enriching your capacity for insight and innovation.
  • The Zen of Resilience: Insights into cultivating resilience and unlocking the wisdom of maintaining a tranquil state of mind even in the face of adversities.
  • Travel Tunes: An introspective examination of the vital “mantras” – the guiding principles and attitudes – that shall fortify your courage as you embark upon the road less travelled.
  • Pit Stops: A contemplative exercise exploring the most incisive and enlightening questions to pause and reflect upon.

Prepare yourself for an enthralling odyssey filled with captivating narratives that inspire and motivate. You’ll walk away energized, equipped with the essential tools to lead with unwavering courage, and with a newly awakened sense of adventure.

This journey also inspired Franziska’s third book The Courage Map (endorsed and forwarded by Sir Richard Branson).

 

PERCEPTION

Perception creates reality. Take charge of yours.

Why do we eat unhealthy cereal for breakfast?
Why is it common to give a diamond ring when proposing?
Why is Santa Clause wearing red?
Why do some trends catch on and spread like wildfire whilst others don’t?
Why did Dolly Parton come second in her look-alike competition?

Perception.
Perception creates reality. Learn how to shape your perception so you can become irresistible to the right people, influence your results and accelerate growth.

In this session you will discover…

  • How to take control of the perception people have of you in your personal and professional life.
  • How to attract the right people and opportunities.
  • How to be in the drivers’ seat and shape your results.
  • Case studies and examples throughout history.
  • Practical tools and strategies you can apply both inbusiness and life.

THE BRAND ALCHEMY METHODTM

Brand your business or be branded.

What are the elements of a highly successful brand? How can a business become the most desirable brand in its space? And how can it sustain its popularity?

In today’s world, building a strong brand has become even more important due to rapid changes in the media landscape and the way consumers choose businesses to buy from. People are craving brands with a strong purpose, a focus on building authentic relationships and engaging communication.

While marketing is attracting prospects, branding is the reason why they’ll choose to buy from you instead of someone else. They go hand-in-hand. Building a strong brand is crucial for a business to thrive.

In this presentation you’ll discover…

  • The Brand Alchemy Method™, a practical methodology to create a compelling, effective and impactful brand strategy.
  • The eight elements of becoming the ‘go-to-brand’ in any industry.
  • How to win the minds and hearts of strangers and turn them into raving fans.
  • The power of storytelling and how to leverage a smart narrative.
  • How to communicate and craft messages that resonate with your audiences.

In this presentation, renowned entrepreneur and brand strategist behind many successful brands, Franziska Iseli shares practical examples of how you too can build powerful brands. Two of her own brands have become ‘tattoo-worthy’. This session is perfect for entrepreneurs, business owners and marketing professionals.

THE MARKETING ECO-SYSTEMTM

How to grow your business with clarity, focus
and coherence.

So many business owners have a scattered approach to marketing which means that they are not getting a great return from their efforts. The Marketing Eco-System™ is the one framework every business must have to make sure all their marketing strategies are working hand-in-hand and generating much better results.

In this session you’ll discover…

  • How to get a better return from all of your marketing – both online and offline.
  • The four most essential marketing funnels every business must have. How to avoid overwhelm and confusion when it comes to selecting the right marketing strategies.
  • How to build an effective marketing machine leveraging the latest strategies, both online and offline.
  • The core metrics to measure success.

NEXT STEPS

Our approach

Franziska makes sure every keynote, workshop and presentation is customized to connect
with your audience and delivered in an engaging, energetic and memorable way.